The recreational marijuana law in Washington state may have gotten off to a very rocky start, but the first legal sales of recreational marijuana took place on July 8. With more and more states legalizing medical and recreational marijuana, it’s only a matter of time before not only marijuana, but also marijuana marketing becomes a booming business.
As more legal marijuana businesses open their doors, there is a growing opportunity for the marketing industry to help budding “ganjapreneurs” (all of the puns in the marijuana industry are seriously the best) get the word out about their brands. These opportunities of course include the promotional product industry. However, before we get to all of that, first let’s get all of the legal jargon out of the way. Read Full Article →