Upscale branding has come to the booming cannabis industry in a big way. Oregon-based Good Fortune has become a part of that green wave, offering exquisite packaging and a 24-karat gold wrapped preroll in each of its packs of 5 organically grown joints.
Fortune markets itself “to the seekers, the cynics, the seen-it-alls.” They call their 5-packs of joints “the new standard of pre-rolled bliss.”
Each premium joint is composed of “conscientiously cultivated, scientifically selected and skillfully blended” marijuana. And when we say “premium,” make no mistake that we are talking about a product that costs $75 per pack. So Fortune joints are upscale — as in not exactly for the financially challenged.
The company acknowledges as much when it tells us, on its website, that Good Fortune joints are “crafted for aficionados of luxury, pre-rolled for adventure.” On the packaging itself, the phrase has been amended: “Crafted for aficionados of joy, designed for lovers of convenience.”
It Doesn’t Get Much More Portland Than This
The company touts its “sustainable products, ethically made by a diverse team based in Portland, Oregon.”
Every day we make the choice to operate from a place of integrity and honesty, knowing that every decision we make is reflective of the cannabis industry as a whole. From our farmers and suppliers, to our dispensary partners and employees, together we work to embody what it means to be a new face of cannabis.
Each pack of joints has a pithy saying on the back. The Hybrid pack I got had this one:
smoke with intent
you speak from the soul.
.8 Gram Per Joint
Good Fortune pre-rolls come in five-packs with a total weed weight of three grams. That means that each of these five pre-rolls weighs eight-tenths has an eight-tenths of a gram of weed.
That’s just about the perfect size for a joint to be shared between 2 to 4 people.
The Hybrid pack (which is the one we tried) contains a mixture of Critical Mass (6 percent THC, 8 percent CBD) and Cherry Pie (16 percent THC) strains, a Fortune representative told me. The Indica packs contain UltraViolet (17 percent THC), and the Sativa packs use Sweet Meringue (22 percent THC).
A small pack of black “Strike Your Fortune” matches are included with each five-pack of joints.
So How Does It Smoke?
We’re talking a price of $15 per joint, which translates to top shelf pricing. Does the weed measure up? Read on.
The joints possess the terps and the taste of quality weed, but I got the feeling that, at least by prevailing standards, that they were really closer to $12-a-joint weed instead of inhabiting the rarefied environs of $15 stuff.
There is, in today’s cannabis industry, an overall downward pressure on prices in states like Oregon, due to the rapid expansion of both the number of brands and the amount of weed available. This deflation in pot prices means that what once would have been indubitably $15-a-doob weed now won’t reliably bring quite as much.
So, am I saying $15 a joint pricing brings out my latent snobbery? It’s possible. What’s also quite possible is that the 6 percent THC in Critical Mass, which comprises half the weed in the Hybrid joints, moderated the effect of the THC present.
But that definitely isn’t to say that these cone-style joints won’t get you quite stoned. They will assuredly do that; in fact, four or five tokes will have most anyone well on their way, unless their tolerance is sky high.